WHO WE ARE

 
 

We are a small yet dynamic design and advertising agency based in Montague Gardens, Cape Town, servicing clients as far as Canada, the US and Europe, and constantly expanding our client base to new international territories. Driven by curiosity and industrial strength coffee, we’re always fishing for new ideas and reeling in the big fish for our valued clients.

Good design and creativity are our middle names (our mothers clearly had strange ideas about family names), and we’re all about finding “the big idea”. When we’re not building killer websites, designing show-stopping brochures, laying out annual reports and thinking up creative concepts, we’re reminiscing about old school rock and asking Google about life, love and the best place to buy koeksisters in Cape Town.

Making observations and drawing conclusions is what we do best, and our goal is simple: To solve your brand-related headaches through strategic thinking and creative executions, and ultimately reinstating Pluto as a planet.

 

 

Fish use a variety of low-pitched sounds to convey messages to each other.

They moan, grunt, croak, boom, hiss, whistle, creak, shriek and wail. Kind of like our designers on a Monday morning.

 


 

MANIFESTO

The Fisher Agency is everything you’d expect of a well-established design and advertising agency, with a host of special and secret ingredients added to the mix. Our entire belief system is rooted in honesty, integrity and transparency, and good quality bricks and cement of course. We’re so open and honest, we find it hard to keep quiet about bad ideas, bad hair days and the ending of Dexter.

We believe in working with our clients rather than for them, because when you work as hard as we do, you’ll grab any opportunity to make new friends – even with your stapler.

Observing is a large part of what we do – observing the environment, observing the target market and observing the fact that we’re saying “observing” a lot today. And don’t even get us started on spelling mistakes – especially those on menus. Pina colaha, anyone?

Never stop learning – that’s our motto. Learning from each other, learning from clients, learning from your mom when she says “don’t mix red socks in with your whites”. We try hard without being try-hards, and push the envelope without being pushy.

We’re nice and normal but there’s nothing normal about the way we think. Our brains are fuelled by good coffee, dark chocolate and good wine – and at the end of the day every brainstorm becomes a beautiful thing.

 

 
 


 

CREW

 

 

Jonathan Fisher

Carin Rankin-Fisher

Michael Wimpey

Anne-Rika Giliomee

Dewald Lourens

Jonathan Fisher

Managing Director

Jonathan is not your average Marketing Joe. He obtained his first design diploma at the Damelin in Pretoria, and went on to add a Communications Degree (UNISA) and a Certificate in Finance (UCT) to his name, to name but a few… and that’s just the tip of the iceberg.

Recognising his impressive strategic skills and potential, Triple CCC Advertising (later rebranded to Blackmoon in 2004) snatched him up fresh out of university in 2000 – and within the short space of 2 years he was promoted to studio manager. In 2006 he bought out 75% of Blackmoon along with two of his creative sidekicks, quadrupling the turnover in 4 years.

Also, Jonathan doesn’t trust a person who drives with a hat, so bear that in mind next time you drive by the office.

Carin Rankin-Fisher

Creative Director

Carin is one of those “never say never” designers, known for creating magic and her love of pretty things. She first obtained her Masters in Information Design at the University of Pretoria, and went on to add various photography certificates to her resume.

She landed her first job in 2002 at Triple CCC Advertising, during which time she created works of genius, placing as a finalist in both the 2004 Proudly SA Awards and Innovation Awards. From there she moved to Lamberts Krethszchmach in 2006, working as part of the team that won the Sappi Ideas that Matter competition in 2007.

In 2008 she decided to spread her wings and start her own agency known as Fishpond Studio, before finally joining forces with Jonathan to launch The Fisher Agency.

Michael Wimpey

Head of Digital

Michael is what we call a Tech Master, even though he’s way too modest to ever admit it. Never missing a beat, he’s always ahead of the latest trends, constantly steering our agency in the direction of greatness and keeping us ahead of the pack.

In 2004, he kicked off his studies at the University of Pretoria, obtaining a BA in Information Design. Soon after completing this gruelling 4-year course, he joined Blackmoon Cape Town in 2008, and went on to form an integral part of The Fisher Agency.

Over the years, Michael has impressed us with his digital skills and design intuition again and again, and soon he was promoted to Head of Digital. What a find he turned out to be!

Anne-Rika Giliomee

Senior Designer

Anne-Rika is a born creative, and her strategic skills are quite something to behold – even things like “what’s planned for the weekend?” or “who gets the last biscuit?” is treated with strategic ingenuity.

After finishing her BA in Visual Communications at AAA School of Advertising, she took up an intern position at the Virgin Active Head Office, following which she was offered an Art Director position. After 2 fruitful years at the in-house agency, she moved to Go2Africa where she worked as front-end web-developer.

In 2014 she went searching for greener pastures, adding her creative skills to our portfolio at The Fisher Agency (then Blackmoon Cape Town).

Dewald Lourens

Junior Graphic Designer

Dewald is as adventurous as he is calm, cool and collected. Better known as our “chill… oke”, not even the toughest client or tightest deadline can rattle this guy.

Dewald first started his design career in 2012, studying Visual Communication and Design at Prestige Academy, before joining MUDL Magazine/Kreate Brands after a successful internship. Driven by a need to develop his creative skills, he’s as passionate about creativity as he is about Oreos and chocolate milkshake.

Since joining The Fisher Agency in 2016, he’s had to start sharing his ideas, brilliance and Oreos with us, so needless to say we like having him around.



 

CREW

 

 

Jonathan Fisher

Managing Director

Jonathan is not your average Marketing Joe. He obtained his first design diploma at the Damelin in Pretoria, and went on to add a Communications Degree (UNISA) and a Certificate in Finance (UCT) to his name, to name but a few… and that’s just the tip of the iceberg.

Recognising his impressive strategic skills and potential, Triple CCC Advertising (later rebranded to Blackmoon in 2004) snatched him up fresh out of university in 2000 – and within the short space of 2 years he was promoted to studio manager. In 2006 he bought out 75% of Blackmoon along with two of his creative sidekicks, quadrupling the turnover in 4 years.

Also, Jonathan doesn’t trust a person who drives with a hat, so bear that in mind next time you drive by the office.

Carin Rankin-Fisher

Creative Director

Carin is one of those “never say never” designers, known for creating magic and her love of pretty things. She first obtained her Masters in Information Design at the University of Pretoria, and went on to add various photography certificates to her resume.

She landed her first job in 2002 at Triple CCC Advertising, during which time she created works of genius, placing as a finalist in both the 2004 Proudly SA Awards and Innovation Awards. From there she moved to Lamberts Krethszchmach in 2006, working as part of the team that won the Sappi Ideas that Matter competition in 2007.

In 2008 she decided to spread her wings and start her own agency known as Fishpond Studio, before finally joining forces with Jonathan to launch The Fisher Agency.

Michael Wimpey

Head of Digital

Michael is what we call a Tech Master, even though he’s way too modest to ever admit it. Never missing a beat, he’s always ahead of the latest trends, constantly steering our agency in the direction of greatness and keeping us ahead of the pack.

In 2004, he kicked off his studies at the University of Pretoria, obtaining a BA in Information Design. Soon after completing this gruelling 4-year course, he joined Blackmoon Cape Town in 2008, and went on to form an integral part of The Fisher Agency.

Over the years, Michael has impressed us with his digital skills and design intuition again and again, and soon he was promoted to Head of Digital. What a find he turned out to be!

Anne-Rika Giliomee

Senior Designer

Anne-Rika is a born creative, and her strategic skills are quite something to behold – even things like “what’s planned for the weekend?” or “who gets the last biscuit?” is treated with strategic ingenuity.

After finishing her BA in Visual Communications at AAA School of Advertising, she took up an intern position at the Virgin Active Head Office, following which she was offered an Art Director position. After 2 fruitful years at the in-house agency, she moved to Go2Africa where she worked as front-end web-developer.

In 2014 she went searching for greener pastures, adding her creative skills to our portfolio at The Fisher Agency (then Blackmoon Cape Town).

Dewald Lourens

Junior Graphic Designer

Dewald is as adventurous as he is calm, cool and collected. Better known as our “chill… oke”, not even the toughest client or tightest deadline can rattle this guy.

Dewald first started his design career in 2012, studying Visual Communication and Design at Prestige Academy, before joining MUDL Magazine/Kreate Brands after a successful internship. Driven by a need to develop his creative skills, he’s as passionate about creativity as he is about Oreos and chocolate milkshake.

Since joining The Fisher Agency in 2016, he’s had to start sharing his ideas, brilliance and Oreos with us, so needless to say we like having him around.



 


 

 
 
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